Infographic Design

infographic designI recently had a customer ask if I could create an infographic, based on a page she compiled full of facts and figures about multiples.  Truth be told, I had to google infographic because I had no idea what it was.  Of course once I googled I realized that I did know what they were, just never thought too much about them and had definitely never created one.  But I like them…lots of fun ones out there!

The technical definition is a “graphic visual representation of information, data or knowledge,”  but I think of them as cute, modern, pretty little graphics that help people understand facts and figures.*

The reasons for using an infographic are many.  According to the Marketing Tech Blog:

be-here-soon-infographic– Infographics are easily transportable
– Infographics attract a lot of attention
– Infographics remain as one of the few ways to game search engines (think backlinks when people link to your infographic)

I had fun creating the twins and multiples infographic.  It was a bit different from some of the other design work I do so a bit of a break for me.  After I finished I did find that there are MANY different websites that will help you create an infographic on your own.  SEOMoz seemed to have a fairly comprehensive list…have fun!

*As defined in Wikipedia.

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